193 - Looking Beyond The Masks People Wear with Chase Hughes


Chase Hughes is a leading behaviour expert and creates psychological research and techniques for intelligence agencies for operations ranging from interrogation to behaviour profiling. 

He's recently become what Entrepreneur Magazine called the 'secret weapon' for businesses around the country. His best-selling book 'The Ellipsis Manual', has revolutionised the way we look at persuasion and influence.

After a 20 year career in the US Military, Chase now develops and teaches courses in interrogation, negotiation, influence, persuasion and ‘extreme people-reading’ around the world.

On this episode we discuss:

  • How his career began (very interesting)
  • Everybody wears some form of social-mask
  • Human Needs, (such as feeling powerful, significance and acceptance)
  • Pretending not to be insecure
  • Fears, personal weaknesses and insecurities
  • It's good to look behind the mask without judging. As soon as you judge, you've lost
  • Selling to the human, not the mask
  • Clubs, gangs, t-shirts, colleague rings, etc. are all part of needing acceptance
  • Social tribes, if we didn’t fit in we die or were outcast
  • Three primary, and three secondary masks that we wear
    • Significant - I make a difference
    • Approval - I need permission
    • Acceptance - I belong
  • The most fearful BARK the most    
  • Anger: Is a secret desire to change something that we know is changeable
  • How to sport a Narcissist  
  • Monitoring Blink Rates
  • Secret weapons in business 

If you have any questions about this episode, please email me at tf@tysonfranklin.com, or you can connect with Chase Hughes via his website chasehughes.com, or reach out to him on Linkedin. 

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If you enjoyed this episode you might also enjoy:  

Ep 02 - Communication, Persuasion & Influence with Dave Frees

Bonus episode - Force Multipliers with Dave Frees

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